Professional Franchise Development Services

Whether you considering franchising your business or expanding an existing franchise, who you work with to provide franchise development services is critical to your success. In providing franchise development services, we take our responsibilities very personally and recognize that your success is directly related to our success.

At The Franchise Edge, overall goal in providing you with franchise development services will be to work with you and your team to create a franchise program that enables you to achieve your goals. By combining our extensive experience and industry best practices, with a personalized and entrepreneurial approach we are able to tailor a program to the needs of each franchise development program.

Our franchise development services include recommendations to your current operation that will enhance the profitability, legal compliance and efficiency of franchise operations. Using the information that we gather combined with our own research and experience, we will develop the right strategy for your franchise program.

Depending upon the needs of the client, our franchise development services includes both Strategy and Modeling. To determine the best structure for your franchise program, TFE will review the following areas and use the information as the basis for the Franchise Disclosure Document (FDD) as well as the other items outlined in this proposal.

The Business Model

• Review the business
• Experience of the team
• Corporate culture
• Points of differentiation
• Challenges your business faces, internally, from competition, etc
• Existing marketing materials

Franchise Structure

• Territory size, exclusivity and market potential
• Suppliers and vendor rebates
• Franchisee controls
• Non-competes
• Minimum performance criteria, if applicable
• Insurance
• Owner operator or absentee owner franchisees
• Exit strategies for franchisor and franchisees

Operational Items

• Authorized suppliers
• Pricing
• Site selection and build-out
• Advertising: local, co-op and national
• Internet sales
• Customer service
• Inventory control
• Reporting
• Initial franchisee training outline
• Franchisee support: pre-opening and on-going

Financial Modeling

• Franchisee initial investment
• Working capital required by franchisee
• Franchisee ROI and pro-forma
• Franchisor ROI and pro-forma
• Franchise fees, training fees, royalties and other revenue sources
• Projected unit sales and opening schedule

Franchise Expansion

• Target market for growth: regional or national
• Method for franchise growth: single unit, multi-unit, area developer, etc.
• Profile of the ideal franchisee
• Competitor analysis

Franchisor Structure

• Establishing the franchisor entity
• Trademarks and licensing rights
• Coordinating company store and franchisor operations
• Staffing increases, as required

We understand that often times your business is your life. It is very personal. It is your dream. It is the result of your time, energy and money. We believe that sharing your dreams and goals with a franchise consultant is equally personal. We are confident that The Franchise Edge team can provide you with a tailored program of franchise development services that match your needs and get you onto the growth patch for your franchise and we look forward to speaking with you.