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In 2005,
Franchises
generated
$506.6 billion
in payroll |
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Do you have someone in your company who is called frequently with operational questions that your employees should know the answer to? Having a “Company Answer Person” is not unusual, but compounding this by adding franchisees makes it unacceptable.
Operation manuals are key in getting your franchisees to solve their own problems. You must assume that the franchisees know nothing, but they need to be taught everything. Internal procedures are a good starting point but often need a significant overhaul to get them to the level required for franchising. For example our typical franchising operations manual will be around 250 pages depending on the business. |
Each operations manual is tailored to your business and provides a
thorough explanation of each area of the business including:
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- Getting Started Manual – Once the franchisee signs on with your
company what are their steps and timeline for opening the store. Our
checklist, timeline and construction services manual takes your
franchisees through each step of the process for opening.
- Personnel Manual – Hiring, training and firing can be a time
consuming process. Add legal and filing requirements and the tasks
becomes even larger. Having a plan and method behind your personnel
decisions makes the tasks manageable.
- Operations Manual – Documentation of procedures is critical for
training the franchisees in running all aspects of the business
without having the drain the support services of the franchisor. The
Operations Manual, gives the franchisee control of their operations.
- Advertising Manual – Whether your business is a services
industry or has a physical location, proper utilization of your
advertising budget is the key for creating the buzz that is critical
for your franchisee’s success.
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