|
|
Founder & Senior Business Developer |
Mr. Samson is currently the founder and managing member of The Franchise Edge. Through the direction and foresight of Mr. Samson, The Franchise Edge educates and illustrates all the new challenges franchisors face; from compiling information for the UFOC to marketing consultation for new franchisees.
Prior to forming The Franchise Edge, Mr. Samson founded a franchise company and was the Managing Member of Head West Enterprises, LLC. Through his dedication, perseverance and knowledge of franchising, Mr. Samson enabled the brand to grow to 52 units with another 90 committed prior to transitioning the brand and trademark in August of 2005. His experience in franchising developed through his involvement as President and founder of Lenny & Vinny’s Management, Inc. which was a pizza chain, corporately owned and managed, which grew to 14 units. |
|
|
Strategic & Business Development Director |
| Mr. Anderson has twenty years of entrepreneurial experience with a multiunit company he founded that operated in Disney theme parks, Busch Gardens and regional malls. Having started and managed a number of businesses, Mr. Anderson understands startup strategies as well as systems evaluation and implementation to take businesses to a new level. |
|
|
Senior Project Manager - Sales
|
| Mrs. Smith has experience as an independent business owner, franchise as well as a national and international franchisor. This experience in all aspects of franchising as well as her international marketing experience makes her uniquely qualified to work with franchisors, though her true passion is sales. |
|
|
Franchise Sales Associate
|
| Ms. Samson has extensive sales and marketing experience, having worked as a National Account Manager and Data Consultant with MCI Telecommunications. She worked in her own Employee Search Firm placing professionals in various companies in the state of Florida. |
|
Geoff Brown
|
Senior Sales Brand Manager
|
Most recently Mr. Brown served as Real Estate Manager for Family Dollar Stores. He was responsible for site selection in North Florida. Prior to joining Family Dollar Stores Geoff served as Vice President of Nuts On Top, Inc., the area developer for Cold Stone Creamery in Alabama, Georgia and Florida, where he was responsible for all aspects of franchise development including development, logistics, marketing and real estate. Geoff graduated from Heald College in 1992 where he earned a degree in Accounting. |
|
Scott Smith
|
Franchise Sales Specialist
|
From January 2007 to present Mr. Smith has been franchise sales specialist for The Franchise Edge. From June 2002 to present Mr. Smith was Founder of The Blitz 20 Minute Total Fitness for Men franchise. From January 2002 to August 2005, he was the Owner of a CDT Non-deadly Force Training business. From January 2000 to September 2005, he was the Owner of two Tropical Tanning Salons. From October 2000 to December 2002, he was the Owner of two USA Tae Kwon Do centers. From June 1999 to August 2005, he was the Owner of two Curves for Women fitness and weight loss centers. From August 1997 to January 2000 he was Investment Consultant for International Business Services. |
|
Jessica Gilbert
|
Executive Assistant, Office Manager
|
Ms. Gilbert handles the everyday operational aspects of the office, including Bookkeeping. Ms. Gilbert has worked as an office manager for several Florida based companies, including reporting to the Chief Financial Officer in charge of accounting and payroll departments. She holds an Associate’s Degree in Microsoft Office. |
|
Carmen Guilfoyle
|
Senior Business & Marketing Plan Manager
|
Ms. Guilfoyle brings to the team her extensive knowledge of sales and marketing. With over 15 years of sales and motivation training, marketing development increased sales by more than 27% annually for 7 consecutive years. She is the former CFO of a privately held company with annual sales of $12 million. Ms. Guilfoyle was marketing and sales manager for an online ordering process company and has done strategic and business planning through a number of corporate ventures. In addition, she is the co-founder of a high tech advertising medium company. |
|
Angie Ranck
|
Director of Public Relations
|
Ms. Ranck has more than 12 years experience in the public relations industry. Ranck gained the majority of her experience in the travel and tourism industry where she worked for more than seven years for the Orlando/Orange County Convention & Visitors Bureau, Inc. In that position, Ranck performed all aspects of public relations from media relations and writing to strategic planning and crisis communication working with media in seven countries. Most recently, Ranck consulted for clients in the real estate development and tourism industries. |
|
Joe Traina
|
Base Ten Design
|
Mr. Traina has over 20 years of experience in advertising and design. He was the creative director for Andes & Partners Advertising from 1985-1991. After which, he formed Base Ten Design. He has experience with numerous clients, including, but not limited to, the General Mills Restaurant, Group Security Link, Western Reserve Life, and Devon-Aire. In addition to design services, Mr. Traina is also an accomplished artist and photographer, doing work for advertising clients and publications nationally. |
|
|
|
|
